by Darrell Stern | Dec 7, 2016 | social media, social media marketing
How did a disappearing-selfie app for teens transform into a multinational marketing behemoth used by B2B companies like IBM? The answer lies in the story. The Snapchat story, of course, is the 24-hour-long collection of images and videos called “snaps.”...
by Darrell Stern | May 12, 2014 | social media
Blogs are essential for businesses for a variety of reasons. For example, they can drive traffic to your website, help increase your SEO/ SERP and position your brand as an industry leader. Now you want to let your Twitter followers know you have just written an...
by Darrell Stern | May 12, 2014 | social media
You have your Twitter account up and you are sharing valuable content. Everything is going well. Now, people are starting to follow you. Excellent! You want to share your content and spread news about your products/services with your followers. What is the next...
by Darrell Stern | Apr 28, 2014 | inbound marketing agency, social media
“Twitter is not a technology, it is a conversation and it’s happening with or without you.” Charlene Li Let’s start with a simple explanation of inbound marketing. Inbound marketing is a term that was invented by HubSpot as a type of marketing that allows...