Snapchat Snaphappen and Social Media Marketing
Darrell Stern CEO of Stern Inbound Marketing appears regularly on the Experience Pros Radio Show with Eric Reamer and Angel Tuccy. This month, Darrell discusses Snapchat, Snaphappen and the rise of this amazing new Social Media Marketing Platform. Male Speaker: ...
How we used a social media marketing strategy to reach viewers on Election Day
The 2016 presidential election was full of furious, impassioned social media posts that didn’t serve to convince their intended audience much at all. But as media-savvy marketers, we also knew that in the days leading up to the election, people would be watching...
Harnessing the power of Facebook Tags
This blog has been moved to the all-new Stern Marketing Academy
How to use Instagram to drive local traffic to your business
Why Instagram isn’t just another social media platform, but rather a treasure trove just waiting to be “tapped.” Admit it: You could stay on Instagram all day scrolling through the awesome action shots of GoPro, the beautiful landscapes featured in National...
How To #GetStern with Your Instagram Marketing
Every month Darrell Stern, the CEO of Stern Inbound Marketing appears on the Experience Pros Radio Show to teach America how to bring ROI to Digital Marketing. For November, 2016, Mr. Stern talked about how to #GetStern with your Instagram Marketing. Angel: Well,...
Why Inbound Marketing is a Necessary Component to Building Websites that Delight
It’s not just about your website — it’s about what’s on it. At Stern Inbound Marketing, we hear from potential clients all the time who have hired a website design company, paid them a lot of money, and ended up with an unfinished project because the website design...
Snapchat Won’t Kill Madison Avenue (Or The Radio Star)
Voiceover: Now back to Angel and Eric, the Experience Pros. Eric: Welcome back to the Experience Pros radio show with Angel and Eric. Very nice to have you along with us today. In studio is one of the more animated, colorful, and now...
What’s the correct time to post on social media?
Developing a content and social media schedule of blogs, posts, and YouTube videos is important, especially as your audience continues to grow. Many brands put out a weekly or daily YouTube show, podcast, or live-stream project, creating an audience of anticipation as people come to expect certain content from a publisher.
How Starbucks uses content marketing to promote brand integrity
There probably isn’t another brand on the planet that people love to hate as much as Starbucks. From Reddit forums to newspaper editorials, so-called “true coffee aficionados” claim that, among other things, the coffee is overpriced, the grounds are over-roasted, and...