by Darrell Stern | Dec 7, 2016 | social media, social media marketing
How did a disappearing-selfie app for teens transform into a multinational marketing behemoth used by B2B companies like IBM? The answer lies in the story. The Snapchat story, of course, is the 24-hour-long collection of images and videos called “snaps.”...
by Darrell Stern | Dec 5, 2016 | branding, Marketing ROI, social media, social media marketing
This blog has moved here: https://www.sternmarketing.academy/blog/grow-instagram-business-ugc To the NEW STERN MARKETING ACADEMY
by Darrell Stern | Nov 30, 2016 | social media marketing
Experience Pros, a nationally syndicated business talk radio show, has been giving positive business advice and featuring the top people in business all over the country for the past seven years. To engage with Snapchat users nationwide, radio personalities...
by Darrell Stern | Oct 15, 2016 | branding through content marketing, Content Marketing
There probably isn’t another brand on the planet that people love to hate as much as Starbucks. From Reddit forums to newspaper editorials, so-called “true coffee aficionados” claim that, among other things, the coffee is overpriced, the grounds are over-roasted, and...
by Darrell Stern | Mar 13, 2016 | Content Marketing
Should I outsource my blog writing and Content Marketing? I met a woman once who was in marketing. One of the services she offered was doing networking on behalf of other companies. In essence, she became an outsourced sales rep who attended events for the purpose of...
